Rocketing costs, a downturn in the ad market and struggling streamers are all playing a part in reducing commissions, with survey respondents worried for indies and freelancers
The television industry is in a radically different position to last year. Gone are concerns about the talent crunch or retaining freelancers amid the post-Covid boom, replaced by the cost of production spiralling, the ad market slumping, streamers faltering and the BBC undergoing a licence fee freeze.
The result has been a commissioning slowdown that has been much discussed by the production sector – but far less has been said by rank-and-file buyers. This is where the Broadcast Commissioner Survey 2023 comes in.
Source: www.broadcastnow.co.uk