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RedBird IMI to buy All3Media in £1.2bn deal

Transaction ends months of speculation over future of Warner Bros Discovery and Liberty Global-owned super-indie.

US investment giant RedBird IMI has agreed a £1.2bn deal to buy super-indie All3Media.

The deal, announced today, will see the Jeff Zucker-led Red Bird IMI take ownership of the producer-distributor from current owners Warner Bros Discovery and Liberty Global for £1.15bn.

Redbird IMI, a joint-venture between RedBird Capital Partners and Abu Dhabi-based International Media Investments, will now have control over the London-based company which commands some 50 international production labels, including Studio Lambert, Raw TV, Two Brothers Pictures, Silverback Films and houses some of the biggest titles in global TV, such as The Traitors (pictured top), Squid Game: The Challenge and The Tourist.

Redbird IMI chief exec and former CNN boss Zucker will become the chairman of the All3Media board with the super-indie’s chief Jane Turton and chief operating officer Sara Geater continuing to to lead the company for RedBird IMI.

Zucker said: “All3Media is one of the world’s great content companies, and this gives us an incredible platform to continue to grow our expanding portfolio.

“The demand for new shows and ongoing existing series, both scripted and unscripted, makes All3 a perfect fit for us. And we would not be doing this if not for the tremendous confidence we have in the outstanding All3Media management team, led by Jane and Sara.”

Turton added: “Joining forces with Jeff and the RedBird IMI team is an exciting next step for us as we continue to build All3Media. Our strategy remains to work with the world’s best talent, developing and producing high quality, popular programmes and RedBird IMI’s support and investment will be key in helping us deliver this.

“I am very proud of all that we have built over the past few years, and I am looking forward to working with the RedBird IMI team as we take this important next step.”

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